Oh God, It’s Back

Bad news for many readers, “I Believe” is back. I like the instrumental opening, but I swear I don’t want to hear the full version 25+ times.

Canada’s Olympic Broadcast Media Consortium announced today that it will debut The Tenors’ new version of the #1 hit I Believe for the London 2012 Olympic Games. This new version by the multi-platinum Canadian group will complement the original by Nikki Yanofsky. I Believe by The Tenors will debut during the Opening Ceremony pre-show tomorrow, July 27 beginning at 2 p.m. ET. The show will air on Consortium networks, CTV, RDS, TSN, Sportsnet, V, OMNI.2, ATN, CTVOlympics.ca, RDSolympiques.ca, and on the CTV Olympics London 2012 and RDS olympiques pour Londres 2012 Apps.

Both Yanofsky’s and Villeneuve’s version, along with The Tenors’ will be used by the Consortium throughout its 17-day broadcast of the London 2012 Olympic Games. With Celtic undertones and the group’s distinct harmonies, the new version of I Believe is available for download on iTunes beginning today and on the group’s upcoming album release, Lead With Your Heart, due out Oct. 9, 2012 through Universal Music Canada (UMC), the country’s leading music company.

**Media Note: Listen to a clip of I Believe by The Tenors, here.

“We’ve always loved this song and we are thrilled to work with Stephan and Alan to create our new version for these Olympic Games,” said The Tenors.

“This song is a perfect update for our audience during the 2012 Games,” said Rick Chisholm, Executive Vice-President, Broadcasting, Canada’s Olympic Broadcast Media Consortium. “We thank The Tenors for their hard work on the song. It is a perfect accompaniment to Nikki Yanofsky’s original recording and adds a new element to our broadcast.”

Internationally renowned, The Tenors consist of members Remigio Pereira, Victor Micallef, Fraser Walters and Clifton Murray. Also referred to as the Buckingham Palace house band, they have performed for the Queen a total of four times, twice in Canada and twice in the UK for the Golden and Diamond Jubilee.

Composed by Alan Frew and Stephan Moccio, I Believe touched the hearts of millions when it was released as the Consortium’s official promotional song for the Vancouver 2010 Olympic Winter Games. The English version, recorded by 16-year-old Montreal-born Nikki Yanofsky, went #1 two weeks after its release and became the emotional anthem for the country during the Games. Villeneuve’s version reached #4 on the Quebec radio chart.

13 thoughts on “Oh God, It’s Back

  1. Nikki Yanofsky’s version is much better than the new one by The Tenors.

  2. I believe I’ll be using the mute button alot

  3. You know, I’ll give CTV credit for doing a fantastic job of showing events and showing them live. That was always something CBC did well and I was worried about CTV following the NBC model of taping and cutting, but CTV has blown even CBC’s coverage out of the water.

    But that f***ing song… it was kinda catchy the first time… it was tolerable the next few listens… but after hearing it 20-30 times a day, every day last time around, I want to strangle someone every time I hear it.

    Oddly, I don’t really mind the instrumental bumpers… but it doesn’t give me the same chills as when I hear the old CBC olympic theme, that was just a great piece of music.

    • Kevin I agree with you, the CBC Olympic Theme was classic, since ’88 in Seoul to ’08 in Beijing, you can always associate the olympics with that tune. The CTV one, not only the ‘I believe’ track, but also the Instrumental Version, is a complete joke, it doesn’t have that Olympic Feel like the one by the CBC.

      http://www.majomamusic.com/ You can see the version from Atlanta in 1996

      http://www.youtube.com/watch?v=VCCFaiqNauA This is the one from Athens.

      This is the theme from Torino/Turin. I’m not sure why it is called 2 different names.

      http://www.youtube.com/watch?v=tWMvvVm-FZU And of course the one from Beijing!

      • Yes. CBC’s was great. I especially loved the earlier versions from Atlanta, Sydney and Salt Lake.

        Torino is the Italian name for the city, while Turin is the English name. Kind of like Milano/Milan,Roma/Rome or Napoli/Naples.

      • Thanks, I actually found some old video tapes in my parents basement that had some old Olympics on them, and have been compiling the various versions CBC used (I have about half of them), Athens and Beijing are my favourites.

        They have played that damn song (original version) for montages twice already and the flame is barely lit… it’s going to be a long two weeks… I’m never buying anything from Bell again if I can help it.

    • Agree 100%. The only thing CTV’s coverage lacks is great video montages. CBC was great because they found great songs, CTV uses the same damn one every time.

      • CTV did do a handful of more general montages using other music (I recall liking one that was to Theory of a Deadman’s “All or nothing”)… but they only really pulled those out to fill time when there was nothing else going on.

        Whereas “I Believe” was used for every bloody medal montage, which gets awful annoying when they win almost 30 medals AND they obviously want to play the medal performances over and over, it’s unrelenting.

        Like you said, CBC were always prepared with a multitude of great songs at the ready, and never used the same song twice (though they’d obviously replay single montages). And their selections didn’t seem beholden to anyone… whereas even when they do mix it up CTV only really trots out select artists on select labels.

      • Agreed. CBC was (and still is, at least for the NHL Playoffs) the leader when it comes to Montages. Yes it would be centrally focused on Canadian Athlete’s performances during the games, they would also focus on the major and minor moments of those particular games, from a global perspective (Unlike NBC). The CBC would find a great piece of music to top their montages: 1996-1998: Don’t Remember. 2000: I think it was Alive’, not ‘Its not Easy’. 2002: Superman by Five for Fighting. 2004: Don’t Remember. 2006: Somewhere Only We Know by Keane. And 2008: The Story of Your Life by Ali Slaight, I however thought it would be different montage, because I remember, after a different montage the credits would have rolled by. Anyway, hopefully CBC gets the next Olympic Package!

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